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2015.09.30 (Essay) The "Premium" way of organisation, an insight into a German soft drink company



The soft-drink company “premium”, which is located in Germany, is analysed in this dossier. The applied methods were interviewing, analysing articles in newspapers and analysing official documents on the structure of the company. As a result there is an overview on the topics goals and values, social relations and people, and additional information on culture, risks and challenges given in this dossier. All in all the company has a democratic structure with emphasis on fair and equal treatment of all individuals. There is no hierarchy in the company and everybody, even the costumers, get to take part in all decisions, that the company makes. Challenges for the company are mainly of structural form and a lack of participation.


Kontakt: Hannah Klusmann / Download